Branding. Communications. Marketing Strategy.
Elizabeth Goode is the Owner of Goode Ink, a creative marketing and communications company dedicated to developing brands, enhancing communication strategies, providing business development and increasing sales and marketing for small to mid-size companies. Goode has built an extensive background in integrated marketing communications, brand recognition, business development, change management, community/investor/public relations, global communications, marketing, place marketing, and strategic planning for established multi-million dollar companies for the high-tech, manufacturing, software and healthcare industries.
Prior to launching Goode Ink, Goode held the position of director, global marketing for Universal Laser Systems, a global CO2 laser and laser engraving system manufacturer, and managed the company’s marketing, branding and product launches.
Before joining Universal Laser Systems, Goode held the position of director, corporate development for the California Healthcare Institute (CHI), a non-profit advocacy and public policy research organization representing leading biotechnology, medical, diagnostics and pharmaceutical companies in California. Goode managed CHI’s membership, marketing and branding for the non-profit organization.
Goode joined 3D Systems in 1999 and served as director of marketing for the company prior to holding the position of director, corporate development. 3D Systems Corporation, is a leading global provider of rapid 3-D printing, prototyping and manufacturing solutions to a variety of industries including aerospace, automotive, consumer products, medical devices and biomedical. Goode managed the investor relations, global communications and branding, and partnership programs for the company.
Comments or questions are welcome.